how our ancestors meant it to be

All-Natural Latin Flavor, Fit for Every Kitchen

Compare how Loisa stacks up.

		Goya	Badia	Knorr
Made with Organic Spices & Sea Salt
Free from Artificial Dyes, Fillers & MSG
Pure flavor that's versatile enough for everyday cooking
Latin-Owned & Gives 2% of Sales Back to the Community

Flavor Trio Combo

El Gran Combo! Organic Sazón, Adobo y Sofrito are the perfect pack for pure flavor.

Our signature Flavor Trio has all the essentials: Sofrito, Organic Sazón, y Organic Adobo. Whether we’re cooking arroz, pernil, sopa, or really any dish, this pack adds puro sabor to all of our favorite foods.

This set contains:

• Organic Sazón Seasoning (x1): A savory blend of organic achiote & aromatic spices for vibrant color & classic flavor.

• Organic Adobo Seasoning (x1): An all-purpose spice blend that will take any dish from bland to sabrosura.

• Sofrito Classic Cooking Sauce (x1): Versatile, vibrant & herby flavor, made with ajicito peppers & culantro for that just-like-home flavor.

Non-GMO, Vegan, Plant-based, Gluten Free, MSG Free, No Artificial Colors or flavors, No Preservatives, Made with Organic Spices.

Organic Sazón (2.3 oz.):

· Ingredients: Sea Salt, Organic Achiote, Organic Cumin, Organic Coriander, Organic Garlic, Organic Oregano, Organic Black Pepper

· Nutrition Facts: Serving Size: ¼ tsp // Amount per serving: Calories: 0, Total Fat 0g (0% DV), Sodium: 110mg (5% DV), Protein: 0g, Iron: 0.2mg (0% DV), Potassium: 10mg (0% DV)

Organic Adobo (2.9 oz.):

· Ingredients: Sea Salt, Organic Garlic, Organic Turmeric, Organic Black Pepper, Organic Oregano

· Nutrition facts: Serving Size: ¼ tsp (1.2g) // Amount per serving: Calories: 0, Total Fat 0g (0% DV), Sodium: 270mg (12% DV), Protein: 0g, Iron: 0.1mg (0% DV), Potassium: 10mg (0% DV)

Sofrito (12 oz.)

· Ingredients: Tomatoes, Bell Peppers, Onions, Lemon Juice, Ajicito Dulce Peppers, Olive Oil, Cilantro, Culantro, Apple Cider Vinegar, Garlic, Sea Salt, Organic Black Pepper, Organic Oregano, Organic Turmeric

· Nutrition facts: Serving size: 2 tbsp (33g) // Amount per serving: Calories: 25, Total Fat 2g (3% DV), Sodium: 160mg (7% DV), Total Carbohydrate: 2g (1% DV), Dietary Fiber 1g (4% DV), Total Sugars 1g, Calcium 8mg (0% DV), Potassium: 58mg (2% DV)

Our Community
Says it All

5,000+ ⭐️⭐️⭐️⭐️⭐️ 5-Star Reviews

Recipes & Inspiration:

#knowledge

22 Ways to Enjoy Sazón

Ideas and inspiration for different ways to enjoy our Organic Sazón!

#recipes

Croquetas de Jamón

Crunchy on the outside, creamy and savory on the inside - serves as a good appetizer or side dish.

#recipes

Pollo Guisado

Chicken stew inspired by my Puerto Rican grandmother, with a few of my own additions.

Your new weekly compra

Add us to any of your carts

We're here to make Latin flavors more accessible & part of your everyday cooking, no matter where you want to shop 💪

Visit Store Locator Shop on Amazon.com

FAQs

Learn more about us and our products

Get into the details, because that's what matters most.

We're committed to all-natural flavor, now and forever! Why? When the flavor is clean, you can feel good enjoying it with anything!

Our Sazón and Adobo seasonings are USDA Certified Organic, made with organic spices, sea salt - that's it. No cheap fillers or artificial dyes. Just pure Latin flavor.

Our Sofrito sauces are made with 100% natural and Non-GMO ingredients, including fresh tomatoes, herbs, peppers, and organic spices.

When the flavor is pure and approachable for everyone (it's all savory, not spicy!), the possibilities are endless!

Visit our blog for inspiration, but we promise, once you have Loisa Sazón, Adobo y Sofrito in your cocina, you'll get the hang of it real quick - whether that means mixing up a quick marinade for chicken or tofu, or shaking Adobo into your next stovetop scramble.

Our Sazón is a light blend that provides a deep base of flavor, bringing rich color and aromatics to anything you're cooking. Most often used for rice, stews, soups, we also love it topped on popcorn and other salty snacks!

Our Adobo is an all-purpose seasoning blend and salt-replacement that's great for mixing into a rub for proteins, seasoning roasted veggies, scrambling into eggs, and really anything else that needs a shake of bright flavor!

Our core flavors are primarily Caribbean Latin-inspired – Puerto Rican, Dominican, and Cuban. As a brand, we’re proud to bring broader visibility to our culture and foods, which are often lacking representation, especially in today's grocery stores!

At the same time, these flavors are very pan-Latin, in that most Latin cuisines are drawn from the same diaspora – a combination of Spanish, African, and indigenous influence.

When it comes down to it - Latin flavors are versatile, bright, layered, and vibrant, not one bit spicy, and enjoyable for all!

Loisa is a certified Latin-owned business founded by Kenneth Luna and Scott Hattis. Friends for years and both part of multicultural families, nothing means more to us than our cultural foods - but nothing was checking the right boxes when it came to Latin cooking. Products on shelves lacked quality, and existing brands weren't meeting us where we were at in terms of the pride and cultural conversation we craved in our homes and with our kids.

So we started Loisa, and since day one, we've been set on building a next-generation Latin food company with a relentless commitment to great products, cultural integrity, and doing right by our community, always.